45
coffee percolator stovetop
Skip itSoft demand (-21.9% this quarter) — this niche doesn't clear our bar today.
Avg price
Incredible$31.07avg listing price — sweet spot $15–$100
Price range
Incredible$15.98–$44.73cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Competition
Good53%top-5 click share — leaders hold, buyers still browse
Market size
Good$293K$293K/yr · 403K searches
Brand share
Okay80%top-5 brand share — brands hold most of the demand
Returns
Okay4.6%return rate — above 5% kills the launch gate
Conversion
Okay2.3%search→purchase rate — share of searches ending in a sale
Review moat
Bad7,774.15avg incumbent reviews — the moat a new listing must climb
Growth
Bad-21.9%90-day search growth — must beat 0% to launch