40
clear tent
Skip itWeak search conversion (0.1%) — this niche doesn't clear our bar today.
Quality gap
Incredible3.9★avg incumbent rating — lower means beatable quality
Competition
Good41%top-5 click share — leaders hold, buyers still browse
Review moat
Good709.97avg incumbent reviews — the moat a new listing must climb
Brand share
Good66%top-5 brand share — brands hold most of the demand
Avg price
Good$155.44avg listing price — sweet spot $15–$100
Growth
Bad-20.3%90-day search growth — must beat 0% to launch
Market size
Bad$55K$55K/yr · 501K searches
Returns
Bad8.1%return rate — above 5% kills the launch gate
Price range
Bad$51.85–$436.60cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Bad0.1%search→purchase rate — share of searches ending in a sale