43
chug jug
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Avg price
Great$21.94avg listing price — sweet spot $15–$100
Price range
Good$9.78–$26.83cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Good+44.9%90-day search growth — must beat 0% to launch
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Returns
Good3.0%return rate — above 5% kills the launch gate
Conversion
Okay3.8%search→purchase rate — share of searches ending in a sale
Market size
Okay$128K$128K/yr · 153K searches
Competition
Bad72%top-5 click share — a locked-up shelf
Review moat
Bad12,631.71avg incumbent reviews — the moat a new listing must climb
Brand share
Bad100%top-5 brand share — brand-locked demand