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52

chiefs earrings

Worth a look

Shows a sweet-spot price point ($22.73 avg), but a small market ($69K/yr) keeps it on the watch list.

Market size 17Growth 54Conversion 35Competition 82Returns 50Price range 81Avg price 94Brand share 40Review moat 48Quality gap 55

Avg price

Great$22.73

avg listing price — sweet spot $15–$100

Competition

Great33%

top-5 click share — an open shelf

Price range

Great$3.05–$71.63

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Growth

Good+25.9%

90-day search growth — must beat 0% to launch

Returns

Okay3.0%

return rate — above 5% kills the launch gate

Review moat

Okay1,654.89

avg incumbent reviews — the moat a new listing must climb

Brand share

Okay81%

top-5 brand share — brands hold most of the demand

Conversion

Okay2.8%

search→purchase rate — share of searches ending in a sale

Market size

Bad$69K

$69K/yr · 108K searches

Products