31
carter release
Skip itA small market ($14K/yr) — this niche doesn't clear our bar today.
Returns
Good2.1%return rate — above 5% kills the launch gate
Avg price
Good$127.31avg listing price — sweet spot $15–$100
Competition
Good54%top-5 click share — leaders hold, buyers still browse
Price range
Okay$10.30–$265.95cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Bad90%top-5 brand share — brand-locked demand
Review moat
Bad5,439.74avg incumbent reviews — the moat a new listing must climb
Growth
Bad-12.2%90-day search growth — must beat 0% to launch
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Conversion
Bad1.3%search→purchase rate — share of searches ending in a sale
Market size
Bad$14K$14K/yr · 8K searches
Signals High Price