55
camping tarp
Worth a lookShows a sweet-spot price point ($29.80 avg), but a concentrated shelf (top 5 take 73% of clicks) keeps it on the watch list.
Avg price
Incredible$29.80avg listing price — sweet spot $15–$100
Growth
Great+94.0%90-day search growth — must beat 0% to launch
Price range
Great$10.05–$78.33cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Good2.3%return rate — above 5% kills the launch gate
Market size
Good$655K$655K/yr · 670K searches
Brand share
Okay78%top-5 brand share — brands hold most of the demand
Conversion
Okay3.3%search→purchase rate — share of searches ending in a sale
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Review moat
Okay3,876avg incumbent reviews — the moat a new listing must climb
Competition
Bad73%top-5 click share — a locked-up shelf