30
byu sweatshirt
Skip itSoft demand (-60.0% this quarter) — this niche doesn't clear our bar today.
Avg price
Incredible$39.07avg listing price — sweet spot $15–$100
Price range
Incredible$23.18–$49.19cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Great34%top-5 click share — an open shelf
Review moat
Bad4,028.41avg incumbent reviews — the moat a new listing must climb
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Brand share
Bad92%top-5 brand share — brand-locked demand
Conversion
Bad1.0%search→purchase rate — share of searches ending in a sale
Returns
Bad9.8%return rate — above 5% kills the launch gate
Market size
Bad$29K$29K/yr · 72K searches
Growth
Bad-60.0%90-day search growth — must beat 0% to launch
Signals High Returns