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buffalo bills car decal
Skip itBrand-locked demand (top 5 brands take 99% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.8%return rate — above 6% kills the launch gate
Conversion
Great7.4%search→purchase rate — share of searches ending in a sale
Growth
Good+31.1%90-day search growth — must beat 0% to launch
Price range
Good$3.13–$28.76cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Good54%top-5 click share — leaders hold, buyers still browse
Avg price
Okay$11.76avg listing price — sweet spot $15–$100
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Review moat
Okay2,733.22avg incumbent reviews — the moat a new listing must climb
Market size
Bad$59K$59K/yr · 68K searches
Brand share
Bad99%top-5 brand share — brand-locked demand