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brock purdy 49ers jersey

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Soft demand (-45.6% this quarter) — this niche doesn't clear our bar today.

Market size 7Growth 2Conversion 11Competition 76Returns 19Price range 62Avg price 93Brand share 53Review moat 96Quality gap 20

Review moat

Incredible73.54

avg incumbent reviews — the moat a new listing must climb

Avg price

Great$50.30

avg listing price — sweet spot $15–$100

Competition

Great39%

top-5 click share — an open shelf

Price range

Good$13.19–$149.99

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Good73%

top-5 brand share — brands hold most of the demand

Quality gap

Bad4.7★

avg incumbent rating — lower means beatable quality

Returns

Bad6.6%

return rate — above 5% kills the launch gate

Conversion

Bad0.9%

search→purchase rate — share of searches ending in a sale

Market size

Bad$29K

$29K/yr · 64K searches

Growth

Bad-45.6%

90-day search growth — must beat 0% to launch

Reviews