49
bow case
Skip itPrices mostly outside the sweet spot ($29.20–$478.44) — this niche doesn't clear our bar today.
Competition
Great33%top-5 click share — an open shelf
Market size
Great$1.1M$1.1M/yr · 622K searches
Review moat
Good500.67avg incumbent reviews — the moat a new listing must climb
Avg price
Good$111.31avg listing price — sweet spot $15–$100
Brand share
Good73%top-5 brand share — brands hold most of the demand
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Returns
Bad5.3%return rate — above 5% kills the launch gate
Conversion
Bad1.6%search→purchase rate — share of searches ending in a sale
Growth
Bad-11.8%90-day search growth — must beat 0% to launch
Price range
Bad$29.20–$478.44cheapest to priciest tracked listing — scored on the share inside $15–$100