26
booster strap
Skip itSoft demand (-85.4% this quarter) — this niche doesn't clear our bar today.
Avg price
Incredible$41.37avg listing price — sweet spot $15–$100
Price range
Incredible$22.27–$53.43cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Great417avg incumbent reviews — the moat a new listing must climb
Conversion
Good4.7%search→purchase rate — share of searches ending in a sale
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Returns
Bad8.1%return rate — above 5% kills the launch gate
Market size
Bad$22K$22K/yr · 11K searches
Growth
Bad-85.4%90-day search growth — must beat 0% to launch
Competition
Bad100%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand