51
black carabiner
Worth a lookShows searches that convert (8.9% search→purchase), but a small market ($89K/yr) keeps it on the watch list.
Conversion
Great8.9%search→purchase rate — share of searches ending in a sale
Returns
Great1.8%return rate — above 5% kills the launch gate
Brand share
Great57%top-5 brand share — no brand owns this niche
Competition
Good52%top-5 click share — leaders hold, buyers still browse
Growth
Good+21.9%90-day search growth — must beat 0% to launch
Review moat
Okay1,697.72avg incumbent reviews — the moat a new listing must climb
Price range
Okay$4.60–$21.49cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Avg price
Bad$8.48avg listing price — sweet spot $15–$100
Market size
Bad$89K$89K/yr · 117K searches
Signals No Dominant Brand