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67

bass lures

Worth a look

Shows a sweet-spot price point ($30.93 avg), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 68Growth 85Conversion 19Competition 92Returns 93Price range 79Avg price 95Brand share 51Review moat 33Quality gap 35

Avg price

Incredible$30.93

avg listing price — sweet spot $15–$100

Returns

Great1.1%

return rate — above 5% kills the launch gate

Competition

Great23%

top-5 click share — an open shelf

Growth

Great+85.1%

90-day search growth — must beat 0% to launch

Price range

Great$5.61–$111.61

cheapest to priciest tracked listing — scored on the share inside $15–$100

Market size

Good$685K

$685K/yr · 1.4M searches

Brand share

Good74%

top-5 brand share — brands hold most of the demand

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Review moat

Okay3,201.61

avg incumbent reviews — the moat a new listing must climb

Conversion

Bad1.6%

search→purchase rate — share of searches ending in a sale

Reviews