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basketball cards
Worth a lookShows low returns (0.3%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.3%return rate — above 5% kills the launch gate
Market size
Incredible$3.6M$3.6M/yr · 2.4M searches
Quality gap
Great4.0★avg incumbent rating — lower means beatable quality
Avg price
Great$52.56avg listing price — sweet spot $15–$100
Review moat
Great170.68avg incumbent reviews — the moat a new listing must climb
Competition
Good51%top-5 click share — leaders hold, buyers still browse
Price range
Okay$10.68–$189.14cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Okay2.9%search→purchase rate — share of searches ending in a sale
Growth
Bad-11.6%90-day search growth — must beat 0% to launch
Brand share
Bad98%top-5 brand share — brand-locked demand
Signals High Price