60
baseball plates
Worth a lookShows low returns (1.3%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Great1.3%return rate — above 5% kills the launch gate
Growth
Great+91.1%90-day search growth — must beat 0% to launch
Conversion
Great9.6%search→purchase rate — share of searches ending in a sale
Review moat
Good542.4avg incumbent reviews — the moat a new listing must climb
Avg price
Good$14.59avg listing price — sweet spot $15–$100
Price range
Good$8.83–$27.79cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Good72%top-5 brand share — brands hold most of the demand
Market size
Okay$233K$233K/yr · 167K searches
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Competition
Bad72%top-5 click share — a locked-up shelf