39
balance master
Skip itA concentrated shelf (top 5 take 100% of clicks) — this niche doesn't clear our bar today.
Avg price
Incredible$25.41avg listing price — sweet spot $15–$100
Price range
Incredible$20.62–$35.43cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Great1.8%return rate — above 6% kills the launch gate
Conversion
Great7.1%search→purchase rate — share of searches ending in a sale
Growth
Good+37.8%90-day search growth — must beat 0% to launch
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Review moat
Bad6,865.2avg incumbent reviews — the moat a new listing must climb
Market size
Bad$46K$46K/yr · 26K searches
Competition
Bad100%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand