Skip to content
55

armor stand

Worth a look

Shows a thin review moat (105 avg reviews), but weak search conversion (1.7%) keeps it on the watch list.

Market size 31Growth 22Conversion 21Competition 61Returns 89Price range 45Avg price 85Brand share 71Review moat 95Quality gap 84

Review moat

Great104.94

avg incumbent reviews — the moat a new listing must climb

Returns

Great1.3%

return rate — above 5% kills the launch gate

Avg price

Great$72.70

avg listing price — sweet spot $15–$100

Quality gap

Great4.2★

avg incumbent rating — lower means beatable quality

Brand share

Good62%

top-5 brand share — brands hold most of the demand

Competition

Good49%

top-5 click share — leaders hold, buyers still browse

Price range

Okay$20.52–$197.11

cheapest to priciest tracked listing — scored on the share inside $15–$100

Market size

Okay$144K

$144K/yr · 117K searches

Growth

Bad-5.6%

90-day search growth — must beat 0% to launch

Conversion

Bad1.7%

search→purchase rate — share of searches ending in a sale

Search terms