32
anywhere ball
Skip itSoft demand (-55.9% this quarter) — this niche doesn't clear our bar today.
Returns
Great1.7%return rate — above 5% kills the launch gate
Avg price
Great$17.31avg listing price — sweet spot $15–$100
Price range
Good$10.35–$20.64cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Good4.0%search→purchase rate — share of searches ending in a sale
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Review moat
Bad5,829avg incumbent reviews — the moat a new listing must climb
Market size
Bad$87K$87K/yr · 126K searches
Competition
Bad75%top-5 click share — a locked-up shelf
Brand share
Bad92%top-5 brand share — brand-locked demand
Growth
Bad-55.9%90-day search growth — must beat 0% to launch
Signals Low Review Barrier