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700c tires
Worth a lookShows a $1.2M/yr market, but brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list.
Market size
Great$1.2M$1.2M/yr · 462K searches
Avg price
Good$101.79avg listing price — sweet spot $15–$100
Growth
Good+52.5%90-day search growth — must beat 0% to launch
Competition
Good44%top-5 click share — leaders hold, buyers still browse
Returns
Good2.5%return rate — above 5% kills the launch gate
Review moat
Okay2,392.21avg incumbent reviews — the moat a new listing must climb
Price range
Okay$31.11–$197.19cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Okay2.5%search→purchase rate — share of searches ending in a sale
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Brand share
Bad100%top-5 brand share — brand-locked demand
Signals High Price