52
5 year old bike
Worth a lookShows a fragmented shelf (top 5 take 26% of clicks), but weak search conversion (0.5%) keeps it on the watch list.
Competition
Great26%top-5 click share — an open shelf
Returns
Good2.1%return rate — above 5% kills the launch gate
Avg price
Good$106.21avg listing price — sweet spot $15–$100
Brand share
Good66%top-5 brand share — brands hold most of the demand
Growth
Good+34.2%90-day search growth — must beat 0% to launch
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Review moat
Okay1,809.44avg incumbent reviews — the moat a new listing must climb
Price range
Okay$44.38–$215.14cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Bad$51K$51K/yr · 88K searches
Conversion
Bad0.5%search→purchase rate — share of searches ending in a sale
Signals High Price