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49ers hat
Skip itWeak search conversion (1.3%) — this niche doesn't clear our bar today.
Avg price
Incredible$28.49avg listing price — sweet spot $15–$100
Price range
Great$12.38–$52.66cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Great39%top-5 click share — an open shelf
Review moat
Good1,428.07avg incumbent reviews — the moat a new listing must climb
Market size
Okay$192K$192K/yr · 520K searches
Returns
Okay4.2%return rate — above 5% kills the launch gate
Brand share
Okay84%top-5 brand share — brands hold most of the demand
Growth
Okay+0.9%90-day search growth — must beat 0% to launch
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Conversion
Bad1.3%search→purchase rate — share of searches ending in a sale