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49ers blanket
Skip itSoft demand (-28.7% this quarter) — this niche doesn't clear our bar today.
Avg price
Incredible$35.66avg listing price — sweet spot $15–$100
Price range
Incredible$16.15–$85.71cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Good2.1%return rate — above 5% kills the launch gate
Competition
Good53%top-5 click share — leaders hold, buyers still browse
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Review moat
Okay2,983.73avg incumbent reviews — the moat a new listing must climb
Brand share
Okay85%top-5 brand share — brands hold most of the demand
Market size
Bad$98K$98K/yr · 157K searches
Conversion
Bad1.7%search→purchase rate — share of searches ending in a sale
Growth
Bad-28.7%90-day search growth — must beat 0% to launch