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3d archery targets
Launch itA $1.2M/yr market growing +11.7% this quarter with returns at 0.3% — clears our launch bar.
Returns
Incredible0.3%return rate — above 5% kills the launch gate
Review moat
Great356.11avg incumbent reviews — the moat a new listing must climb
Market size
Great$1.2M$1.2M/yr · 617K searches
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Avg price
Good$148.03avg listing price — sweet spot $15–$100
Competition
Good51%top-5 click share — leaders hold, buyers still browse
Growth
Okay+11.7%90-day search growth — must beat 0% to launch
Brand share
Okay83%top-5 brand share — brands hold most of the demand
Price range
Okay$13.48–$342.43cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Bad1.3%search→purchase rate — share of searches ending in a sale
Signals High Price