38
3 liter bottle
Skip itBrand-locked demand (top 5 brands take 97% of clicks) — this niche doesn't clear our bar today.
Avg price
Incredible$31.15avg listing price — sweet spot $15–$100
Price range
Great$13.66–$89.61cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Good2.6%return rate — above 5% kills the launch gate
Growth
Okay+14.5%90-day search growth — must beat 0% to launch
Competition
Okay64%top-5 click share — leaders hold, buyers still browse
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Conversion
Okay2.5%search→purchase rate — share of searches ending in a sale
Review moat
Bad12,137.32avg incumbent reviews — the moat a new listing must climb
Market size
Bad$63K$63K/yr · 82K searches
Brand share
Bad97%top-5 brand share — brand-locked demand