54
small tennis balls for dogs
Worth a lookShows searches that convert (10.8% search→purchase), but a deep review moat (11,203 avg reviews) keeps it on the watch list.
Conversion
Great10.8%search→purchase rate — share of searches ending in a sale
Returns
Great1.3%return rate — above 5% kills the launch gate
Market size
Good$727K$727K/yr · 570K searches
Price range
Good$6.02–$25.66cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Okay$11.83avg listing price — sweet spot $15–$100
Brand share
Okay76%top-5 brand share — brands hold most of the demand
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Growth
Okay+10.2%90-day search growth — must beat 0% to launch
Competition
Okay65%top-5 click share — leaders hold, buyers still browse
Review moat
Bad11,203.33avg incumbent reviews — the moat a new listing must climb
Signals Low Review Barrier