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pet sheet
Worth a lookShows low returns (0.8%), but a deep review moat (17,229 avg reviews) keeps it on the watch list.
Returns
Incredible0.8%return rate — above 5% kills the launch gate
Avg price
Incredible$33.18avg listing price — sweet spot $15–$100
Conversion
Great7.6%search→purchase rate — share of searches ending in a sale
Competition
Good41%top-5 click share — leaders hold, buyers still browse
Price range
Good$5.82–$126.73cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Market size
Okay$108K$108K/yr · 43K searches
Growth
Bad-5.9%90-day search growth — must beat 0% to launch
Brand share
Bad92%top-5 brand share — brand-locked demand
Review moat
Bad17,229.08avg incumbent reviews — the moat a new listing must climb