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green dog toy
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.5%return rate — above 5% kills the launch gate
Conversion
Good6.4%search→purchase rate — share of searches ending in a sale
Price range
Good$3.87–$28.04cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Okay$10.73avg listing price — sweet spot $15–$100
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Growth
Bad-10.8%90-day search growth — must beat 0% to launch
Competition
Bad83%top-5 click share — a locked-up shelf
Review moat
Bad24,326.9avg incumbent reviews — the moat a new listing must climb
Market size
Bad$26K$26K/yr · 38K searches
Brand share
Bad100%top-5 brand share — brand-locked demand