52
carrot dog toy
Worth a lookShows low returns (1.3%), but soft demand (-52.8% this quarter) keeps it on the watch list.
Returns
Great1.3%return rate — above 5% kills the launch gate
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Conversion
Great7.1%search→purchase rate — share of searches ending in a sale
Brand share
Good61%top-5 brand share — brands hold most of the demand
Review moat
Good580.4avg incumbent reviews — the moat a new listing must climb
Avg price
Good$13.97avg listing price — sweet spot $15–$100
Price range
Good$5.46–$26.55cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Okay60%top-5 click share — leaders hold, buyers still browse
Market size
Okay$100K$100K/yr · 100K searches
Growth
Bad-52.8%90-day search growth — must beat 0% to launch