60
wishing well
Worth a lookShows demand growing +101.5% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Growth
Great+101.5%90-day search growth — must beat 0% to launch
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Avg price
Great$85.00avg listing price — sweet spot $15–$100
Review moat
Good524.83avg incumbent reviews — the moat a new listing must climb
Brand share
Good69%top-5 brand share — brands hold most of the demand
Returns
Good2.7%return rate — above 5% kills the launch gate
Price range
Good$30.85–$157.24cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Good$299K$299K/yr · 640K searches
Competition
Okay55%top-5 click share — leaders hold, buyers still browse
Conversion
Bad0.5%search→purchase rate — share of searches ending in a sale