white flag pole
Worth a lookShows demand growing +148.3% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Growth
Incredible+148.3%90-day search growth — must beat 0% to launch
Price range
Great$12.76–$33.74cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Great9.6%search→purchase rate — share of searches ending in a sale
Avg price
Great$19.15avg listing price — sweet spot $15–$100
Returns
Good2.1%return rate — above 5% kills the launch gate
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Competition
Okay67%top-5 click share — leaders hold, buyers still browse
Brand share
Okay88%top-5 brand share — brands hold most of the demand
Review moat
Okay3,836.36avg incumbent reviews — the moat a new listing must climb
Market size
Bad$46K$46K/yr · 25K searches