32
water blitz
Skip itA small market ($5K/yr) — this niche doesn't clear our bar today.
Quality gap
Incredible1.8★avg incumbent rating — lower means beatable quality
Review moat
Incredible23.29avg incumbent reviews — the moat a new listing must climb
Avg price
Great$22.63avg listing price — sweet spot $15–$100
Price range
Great$11.42–$66.03cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Bad1.6%search→purchase rate — share of searches ending in a sale
Returns
Bad6.7%return rate — above 5% kills the launch gate
Growth
Bad-25.8%90-day search growth — must beat 0% to launch
Brand share
Bad97%top-5 brand share — brand-locked demand
Competition
Bad92%top-5 click share — a locked-up shelf
Market size
Bad$5K$5K/yr · 14K searches