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63

trellis wood

Worth a look

Shows no brand lock-in (top 5 brands take 34% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 10Growth 90Conversion 10Competition 91Returns 74Price range 21Avg price 78Brand share 96Review moat 82Quality gap 72

Brand share

Incredible34%

top-5 brand share — no brand owns this niche

Competition

Great24%

top-5 click share — an open shelf

Growth

Great+98.4%

90-day search growth — must beat 0% to launch

Review moat

Great358.43

avg incumbent reviews — the moat a new listing must climb

Avg price

Great$90.89

avg listing price — sweet spot $15–$100

Returns

Good2.0%

return rate — above 5% kills the launch gate

Quality gap

Good4.3★

avg incumbent rating — lower means beatable quality

Price range

Bad$8.76–$420.73

cheapest to priciest tracked listing — scored on the share inside $15–$100

Market size

Bad$38K

$38K/yr · 54K searches

Conversion

Bad0.8%

search→purchase rate — share of searches ending in a sale

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