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tombstones halloween decor
Launch itA $2.2M/yr market growing +19.3% this quarter with returns at 0.3% — clears our launch bar.
Returns
Incredible0.3%return rate — above 5% kills the launch gate
Market size
Incredible$2.2M$2.2M/yr · 1.2M searches
Avg price
Great$81.00avg listing price — sweet spot $15–$100
Competition
Great38%top-5 click share — an open shelf
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Brand share
Good62%top-5 brand share — brands hold most of the demand
Review moat
Good1,066.24avg incumbent reviews — the moat a new listing must climb
Growth
Okay+19.3%90-day search growth — must beat 0% to launch
Conversion
Okay2.3%search→purchase rate — share of searches ending in a sale
Price range
Bad$3.56–$1754.22cheapest to priciest tracked listing — scored on the share inside $15–$100
Signals High Price