80
tomato planter
Worth a lookShows low returns (0.8%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.8%return rate — above 5% kills the launch gate
Brand share
Incredible40%top-5 brand share — no brand owns this niche
Avg price
Incredible$31.01avg listing price — sweet spot $15–$100
Competition
Great25%top-5 click share — an open shelf
Quality gap
Great4.1★avg incumbent rating — lower means beatable quality
Growth
Great+86.0%90-day search growth — must beat 0% to launch
Price range
Great$6.54–$104.57cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Good$532K$532K/yr · 431K searches
Review moat
Good1,226.29avg incumbent reviews — the moat a new listing must climb
Conversion
Okay4.0%search→purchase rate — share of searches ending in a sale
Signals No Dominant Brand