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tomato plant
Worth a lookShows low returns (0.4%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.4%return rate — above 5% kills the launch gate
Quality gap
Incredible3.9★avg incumbent rating — lower means beatable quality
Avg price
Great$22.75avg listing price — sweet spot $15–$100
Price range
Great$12.38–$34.75cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Great31%top-5 click share — an open shelf
Growth
Good+48.2%90-day search growth — must beat 0% to launch
Review moat
Good1,445.9avg incumbent reviews — the moat a new listing must climb
Market size
Okay$128K$128K/yr · 248K searches
Conversion
Okay2.3%search→purchase rate — share of searches ending in a sale
Brand share
Bad100%top-5 brand share — brand-locked demand
Signals Quality Gap