53
thin blue line flag
Worth a lookShows low returns (0.9%), but strong incumbent ratings (4.7★) keeps it on the watch list.
Returns
Incredible0.9%return rate — above 5% kills the launch gate
Conversion
Great7.9%search→purchase rate — share of searches ending in a sale
Avg price
Good$14.56avg listing price — sweet spot $15–$100
Brand share
Good68%top-5 brand share — brands hold most of the demand
Price range
Good$5.59–$28.61cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Good+30.3%90-day search growth — must beat 0% to launch
Review moat
Okay2,215.11avg incumbent reviews — the moat a new listing must climb
Market size
Okay$195K$195K/yr · 170K searches
Competition
Okay66%top-5 click share — leaders hold, buyers still browse
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality