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terracotta pots
Launch itA $956K/yr market growing +19.0% this quarter with returns at 2.3% — clears our launch bar.
Avg price
Incredible$24.33avg listing price — sweet spot $15–$100
Price range
Great$8.78–$58.64cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Great$956K$956K/yr · 2.6M searches
Competition
Great38%top-5 click share — an open shelf
Brand share
Great58%top-5 brand share — no brand owns this niche
Returns
Good2.3%return rate — above 5% kills the launch gate
Review moat
Good1,039.12avg incumbent reviews — the moat a new listing must climb
Growth
Okay+19.0%90-day search growth — must beat 0% to launch
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Conversion
Bad1.5%search→purchase rate — share of searches ending in a sale
Signals No Dominant Brand