48
switchgrass
Skip itA small market ($37K/yr) — this niche doesn't clear our bar today.
Returns
Incredible0.3%return rate — above 5% kills the launch gate
Review moat
Incredible74.27avg incumbent reviews — the moat a new listing must climb
Quality gap
Incredible4.0★avg incumbent rating — lower means beatable quality
Avg price
Incredible$43.53avg listing price — sweet spot $15–$100
Price range
Great$4.98–$99.73cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Okay3.1%search→purchase rate — share of searches ending in a sale
Brand share
Okay86%top-5 brand share — brands hold most of the demand
Competition
Bad72%top-5 click share — a locked-up shelf
Growth
Bad-19.7%90-day search growth — must beat 0% to launch
Market size
Bad$37K$37K/yr · 28K searches