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surfactant for herbicide
Launch itA $1.3M/yr market growing +68.4% this quarter with returns at 0.7% — clears our launch bar.
Conversion
Incredible20.8%search→purchase rate — share of searches ending in a sale
Returns
Incredible0.7%return rate — above 5% kills the launch gate
Avg price
Great$22.63avg listing price — sweet spot $15–$100
Market size
Great$1.3M$1.3M/yr · 276K searches
Price range
Great$9.67–$45.49cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Great+68.4%90-day search growth — must beat 0% to launch
Review moat
Okay2,997.33avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Competition
Bad86%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand