60
strawberry plants
Worth a lookShows low returns (0.1%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Quality gap
Incredible3.8★avg incumbent rating — lower means beatable quality
Review moat
Great316.11avg incumbent reviews — the moat a new listing must climb
Avg price
Great$16.57avg listing price — sweet spot $15–$100
Price range
Good$6.93–$29.83cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Good4.6%search→purchase rate — share of searches ending in a sale
Market size
Good$334K$334K/yr · 438K searches
Competition
Good54%top-5 click share — leaders hold, buyers still browse
Growth
Okay+9.7%90-day search growth — must beat 0% to launch
Brand share
Bad90%top-5 brand share — brand-locked demand
Signals Quality Gap