65
stained glass
Launch itA $2.1M/yr market growing +7.4% this quarter with returns at 1.7% — clears our launch bar.
Market size
Incredible$2.1M$2.1M/yr · 5.7M searches
Brand share
Incredible37%top-5 brand share — no brand owns this niche
Avg price
Incredible$30.65avg listing price — sweet spot $15–$100
Competition
Great24%top-5 click share — an open shelf
Returns
Great1.7%return rate — above 5% kills the launch gate
Review moat
Okay1,885.9avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Growth
Okay+7.4%90-day search growth — must beat 0% to launch
Price range
Okay$6.25–$264.69cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Bad1.2%search→purchase rate — share of searches ending in a sale
Signals No Dominant Brand