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64

stained glass hummingbird

Worth a look

Shows a thin review moat (180 avg reviews), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 12Growth 86Conversion 40Competition 82Returns 89Price range 85Avg price 86Brand share 82Review moat 91Quality gap 24

Review moat

Great179.84

avg incumbent reviews — the moat a new listing must climb

Returns

Great1.3%

return rate — above 5% kills the launch gate

Growth

Great+88.7%

90-day search growth — must beat 0% to launch

Avg price

Great$19.50

avg listing price — sweet spot $15–$100

Price range

Great$8.87–$56.49

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Great33%

top-5 click share — an open shelf

Brand share

Great53%

top-5 brand share — no brand owns this niche

Conversion

Okay3.2%

search→purchase rate — share of searches ending in a sale

Quality gap

Bad4.6★

avg incumbent rating — lower means beatable quality

Market size

Bad$47K

$47K/yr · 77K searches

Search terms