65
square umbrella base
Worth a lookShows demand growing +265.1% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Growth
Incredible+265.1%90-day search growth — must beat 0% to launch
Avg price
Incredible$39.47avg listing price — sweet spot $15–$100
Price range
Great$14.34–$69.95cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Great1.4%return rate — above 5% kills the launch gate
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Conversion
Good5.1%search→purchase rate — share of searches ending in a sale
Brand share
Good73%top-5 brand share — brands hold most of the demand
Competition
Good54%top-5 click share — leaders hold, buyers still browse
Review moat
Okay2,272.49avg incumbent reviews — the moat a new listing must climb
Market size
Bad$83K$83K/yr · 42K searches
Signals Trending