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66

sprouting kit

Worth a look

Shows low returns (1.0%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 83Growth 24Conversion 59Competition 79Returns 94Price range 74Avg price 88Brand share 76Review moat 61Quality gap 37

Returns

Great1.0%

return rate — above 5% kills the launch gate

Avg price

Great$20.22

avg listing price — sweet spot $15–$100

Market size

Great$1.3M

$1.3M/yr · 1.3M searches

Competition

Great36%

top-5 click share — an open shelf

Brand share

Great59%

top-5 brand share — no brand owns this niche

Price range

Good$8.99–$32.17

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Good1,059.43

avg incumbent reviews — the moat a new listing must climb

Conversion

Good5.0%

search→purchase rate — share of searches ending in a sale

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Growth

Bad-1.6%

90-day search growth — must beat 0% to launch

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