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72

soil sifter

Worth a look

Shows a sweet-spot price point ($33.26 avg), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 71Growth 59Conversion 51Competition 84Returns 88Price range 69Avg price 95Brand share 90Review moat 88Quality gap 40

Avg price

Incredible$33.26

avg listing price — sweet spot $15–$100

Brand share

Great45%

top-5 brand share — no brand owns this niche

Review moat

Great236.04

avg incumbent reviews — the moat a new listing must climb

Returns

Great1.4%

return rate — above 5% kills the launch gate

Competition

Great31%

top-5 click share — an open shelf

Market size

Good$755K

$755K/yr · 547K searches

Price range

Good$8.20–$131.19

cheapest to priciest tracked listing — scored on the share inside $15–$100

Growth

Good+34.7%

90-day search growth — must beat 0% to launch

Conversion

Good4.2%

search→purchase rate — share of searches ending in a sale

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Search terms