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54

sod knife

Worth a look

Shows demand growing +226.8% this quarter, but a small market ($35K/yr) keeps it on the watch list.

Market size 9Growth 98Conversion 87Competition 20Returns 91Price range 64Avg price 65Brand share 35Review moat 73Quality gap 35

Growth

Incredible+226.8%

90-day search growth — must beat 0% to launch

Returns

Great1.2%

return rate — above 5% kills the launch gate

Conversion

Great9.9%

search→purchase rate — share of searches ending in a sale

Review moat

Good575.23

avg incumbent reviews — the moat a new listing must climb

Avg price

Good$13.85

avg listing price — sweet spot $15–$100

Price range

Good$7.65–$28.18

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Okay84%

top-5 brand share — brands hold most of the demand

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Competition

Bad76%

top-5 click share — a locked-up shelf

Market size

Bad$35K

$35K/yr · 26K searches

Reviews