55
snow pusher
Worth a lookShows beatable incumbent ratings (4.1★), but soft demand (-96.1% this quarter) keeps it on the watch list.
Quality gap
Great4.1★avg incumbent rating — lower means beatable quality
Brand share
Great51%top-5 brand share — no brand owns this niche
Returns
Great1.8%return rate — above 6% kills the launch gate
Competition
Great38%top-5 click share — an open shelf
Avg price
Great$94.85avg listing price — sweet spot $15–$100
Review moat
Good852avg incumbent reviews — the moat a new listing must climb
Market size
Good$475K$475K/yr · 1.3M searches
Price range
Okay$15.60–$315.36cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Bad0.4%search→purchase rate — share of searches ending in a sale
Growth
Bad-96.1%90-day search growth — must beat 0% to launch