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68

shrubs for planting outdoors

Worth a look

Shows low returns (0.2%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 12Growth 96Conversion 19Competition 91Returns 99Price range 70Avg price 88Brand share 51Review moat 74Quality gap 98

Returns

Incredible0.2%

return rate — above 5% kills the launch gate

Quality gap

Incredible3.7★

avg incumbent rating — lower means beatable quality

Growth

Incredible+162.3%

90-day search growth — must beat 0% to launch

Competition

Great24%

top-5 click share — an open shelf

Avg price

Great$20.08

avg listing price — sweet spot $15–$100

Review moat

Good547.27

avg incumbent reviews — the moat a new listing must climb

Price range

Good$5.30–$37.50

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Good74%

top-5 brand share — brands hold most of the demand

Conversion

Bad1.5%

search→purchase rate — share of searches ending in a sale

Market size

Bad$50K

$50K/yr · 162K searches

Reviews