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65

shovels for gardening digging

Worth a look

Shows low returns (0.7%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 29Growth 92Conversion 63Competition 75Returns 97Price range 79Avg price 95Brand share 60Review moat 47Quality gap 30

Returns

Incredible0.7%

return rate — above 5% kills the launch gate

Avg price

Incredible$25.29

avg listing price — sweet spot $15–$100

Growth

Great+101.6%

90-day search growth — must beat 0% to launch

Price range

Great$3.72–$61.16

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Great40%

top-5 click share — an open shelf

Conversion

Good5.5%

search→purchase rate — share of searches ending in a sale

Brand share

Good69%

top-5 brand share — brands hold most of the demand

Review moat

Okay1,822.26

avg incumbent reviews — the moat a new listing must climb

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

Market size

Okay$126K

$126K/yr · 90K searches

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Reviews