55
self watering planters for outdoor plants
Worth a lookShows a fragmented shelf (top 5 take 23% of clicks), but weak search conversion (1.3%) keeps it on the watch list.
Competition
Great23%top-5 click share — an open shelf
Growth
Great+87.2%90-day search growth — must beat 0% to launch
Avg price
Great$84.77avg listing price — sweet spot $15–$100
Review moat
Good516.97avg incumbent reviews — the moat a new listing must climb
Returns
Good2.3%return rate — above 5% kills the launch gate
Brand share
Okay78%top-5 brand share — brands hold most of the demand
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Price range
Okay$15.72–$324.42cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Bad$75K$75K/yr · 70K searches
Conversion
Bad1.3%search→purchase rate — share of searches ending in a sale
Signals High Price